What is Engage?

What is Engage?

Engage provides a seamless platform for brands and restaurants to execute targeted marketing initiatives directly to their online or call centre customers via the YUMBI platform. This streamlined approach means that all promotional activities and campaigns available on the platform have already received brand approval. Consequently, franchisees can launch these campaigns without the need for additional authorizations.

Each campaign hosted on Engage is meticulously crafted in collaboration with the brand, ensuring clear objectives, designated target audiences, compelling communication messages, and defined timelines, including start and end dates, along with terms and conditions. These campaigns are precisely targeted, utilizing a pre-selected list of customers who will receive personalized SMS or push notifications about the campaign, directly on their mobile devices.

Click here to access Engage through YUMBI Dashboard or find out about the benefits of Engage by reading this article.

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    • What are the benefits of Engage?

      Benefits Utilizing Engage empowers restaurant owners to: Significantly streamline the process of launching location-specific promotions. Initiate location-based marketing campaigns autonomously, without requiring approval from brand representatives. ...

    • What is Engage Reports and how do I access i?

      YUMBI Reports assists you with tracking the effectiveness of your marketing spend and views real-time campaign performance. These reports track spend over a period of time. Engage Reports There are three Engage Reports that you can analyse. Voucher ...

    • Why can I not see some of my stores on Engage?

      If you are a Franchisee and cannot find your store/s on Engage, this means there might be a configuration issue with your account. Please contact YUMBI Support for assistance for allocation of your stores to your account.

    • Where are these customers on Engage coming from?

      A restaurants database of customers is collected from customers that have ordered from the specific restaurant using any of the YUMBI channels available (Website/app/Switchboard). When selecting a campaign, a list of customers will be communicated ...

    • Where do these campaigns come from?

      The Campaign templates you will find on Engage have been briefed in by the Brand Marketing Team and loaded by YUMBI. These are pre-approved campaigns that can be used by the restaurants. This means that restaurant owners are able to log into Engage ...